Radio advertising – and skin protection awareness – will get a boost when Sun & Skin Care Research Inc. launches its largest radio campaign ever for its Ocean Potion line of sun and skin care products.
The campaign, mostly on AC and country stations, was placed by Interep and will start in March. The 22 markets where the ads will run are in Eastern and Southern coastline states.
The company said it had great success with a small-scale radio campaign last year and is excited about expanding the campaign.
Sun & Skin Care Launch Company’s Largest Ad Campaign
Sun & Skin Care Launch Company's Largest Ad Campaign
