Symetrix Leverages Delay Sales

Symetrix is using the current demand for its profanity delays to help introduce users to its other products.
Director of Sales Jim Latimer said that sales of delays “have been very strong lately, to say the least … We’re grateful to the market for demonstrating so much confidence in us.”
To help customers make the connection between the Symetrix name and the newer AirTools brand, Symetrix delays are shipping with information in the box about other AirTools products, including the company’s Studio Matrix, a modular system for creating a networked audio backbone in radio and audio-for-video facilities.
Info: www.symetrixaudio.com