The Kentucky Broadcasters Association will underwrite membership in the Traffic Directors Guild of America for its members’ traffic department personnel this year.
“This is the first time a state broadcasters association has undertaken such a major cross-membership program, with a 100 percent fiscal commitment,” the TDGA stated. Commercial and public radio and TV departments are included.
TDGA Chief Executive Officer Larry Keene said, “This is the first state association to demonstrate such an outstanding leadership role in providing such a cost-free service to their member stations.” Info: www.tdga.org.
Traffic Directors Get a Break in Kentucky
Traffic Directors Get a Break in Kentucky
