News/talk station WBT(AM/FM) in Charlotte, N.C., has ramped up its fourth annual Peanut Butter ‘N’ July campaign.
Working with grocery chain Harris-Teeter and peanut butter maker Jif, the station, led by show host John Hancock are collecting jars of peanut butter during the month. The beneficiary will be a local food bank, Second Harvest Food Bank of Metrolina.
Throughout the month, Hancock and other WBT show hosts will be at Charlotte-area Harris Teeter stores to promote the campaign.
