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Why Focus On Media Localism Now?

Why Focus On Media Localism Now?

Several of the localism in media initiatives announced by FCC Chairman Michael Powell were raised during the 18 months the agency pondered the media ownership review. When asked why he was initiating the actions now, Powell said the commissioners heard concerns throughout the media ownership debate. “In the process, we learned about a deep-seated anxiety” among Americans. The challenge, he said, was to translate those concerns into constructive rules.
“If we mean it, no one should be afraid of looking at it more directly and that’s not what we did earlier.”
Powell defended the rules passed June 2 and said he would not delay their implementation. He said the media localism initiatives are not a political strategy.