XM Satellite will pull out the media stops next Tuesday in Washington with a press conference/shindig, including Quincy Jones and several other musical artists.
The company is touting its success in passing 1 million subscribers. It took credit for “firmly establish(ing) a new mass-market entertainment medium for consumers nationwide,” in the words of President/CEO Hugh Panero,
XM also released a chart comparing its speed of uptake to the adoption of other media including DVD players, CD, MP3, radio and TV.
Here, according to figures from XM, Greystone Communications and the Yankee Group, is a list of media and the time each took to reach that landmark:
DVD Players: 1 Year, 9 Months
XM Satellite Radio: 1 year, 11 Months
CD Players: 2 Years, 4 Months
MP3 Players: 2 Years, 4 Months
Radio: 3 Years, 3 Months
Television: 3 Years, 4 Months
Digital Video Recorders (DVR): 4 Years, 5 Months
Video Cassette Recorders (VCR): 4 Years, 10 Months
Online Subscription Services: 9 Years, 6 Months
Cable Television: 12 Years
Satellite Television: 12 Years