When you’re running 250 radio stations from nearly a dozen locations nationwide, having the right automation system matters especially in times of disaster. SiriusXM set out to settle on one automation system with the tools needed to realize increased workflow efficiencies while protecting its air products at its Washington, D.C., and New York-based operations as well as its satellite stations.
This white paper explores how SiriusXM is leveraging RCS’s Zetta automation software and its site replication capability in the new Zetta Cloud to address the challenges that faced the broadcaster.
- problems preventing the full potential of multi-site collaboration were eliminated
- local producers gained greater access to metadata for their assets
- streamlining workflow across multiple sites increased the power of replication
- the cloud-based solution continues operations remotely without need for disaster recovery facilities