FCC Sticks to Geotargeting Comment Deadline
Disappointed NAB cautions against a rush to judgment
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Disappointed NAB cautions against a rush to judgment
This window is for responses to the GBS technical data
Gives industry a chance to weigh in on the field data from station technical...
Tech developer says the media company keeps “rehashing criticisms”
It says a comparison to iHeart’s AdBuilder is relevant
Octave will sell and support MaxxCasting systems
GBS calls it the first field testing of its “hyper-local” technology using actual spots
MaxxCasting network to be completed by March
WAWE uses synchronized booster system to improve coverage
NAB, others come out strong against FM booster proposal
GBS gets support from Roberts Radio in push for geo-targeting
Says technical and economic arguments don’t make sense but plans more testing
MMTC, NABOB call for industry parties to work together
No need for more regulations if geo-targeting is permitted, it argues
Here are details on one of its key arguments against geo-targeting
Association warns the FCC of “potentially seismic risks” to the FM band
Trained in engineering and business, he also made a mark at First Broadcasting
GBS secures an NPRM but O'Rielly urges FCC to take its time
FCC commissioner continues to beat the drum for geotargeting
Major groups have expressed hesitation about allowing zoned FM broadcasting
Notice about geo-targeting via boosters is circulating at the commission
Thinks localized geo-targeting broadcasting can increase minority opportunities
GBS said this application supports the “revenue split” business model that the company has...
GeoBroadcast Solutions calls this a first and highlights relevance to geotargeting
“Unfortunate and substantively wrong" is the reply from translator origination advocates
Says this new idea “would skew this proceeding in an entirely different direction”
Proposal from broadcast groups could mean big changes for FM
But big groups caution the FCC that more real-world data is needed first
The HD Radio developer says it is satisfied by GBS’ plans for testing
They argue that not enough is known for the FCC to move forward
Broadcast association does express some concerns about interference and digital radio compatibility
Why GeoBroadcast Solutions has asked the FCC to allow geo-targeting for FM stations
Cites benefits in situations like the current pandemic
SFNs could be used to originate local programming separately via FM boosters
GeoBroadcast Solutions files petition based on its Zonecasting technology
Harvey Wells will again tackle ZoneCasting, this time from the inside
Company filed an ex parte presentation on Nov. 29
FM translator W284BW may reformat soon after the transition, owner says