Report: Questions Raised About Support of Geo-Targeting Technology
NAB questions validity of some comments from small broadcasters
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NAB questions validity of some comments from small broadcasters
Contention swirls around efforts to launch geo-targeting technology
In response, GeoBroadcast Solutions decries "desperate attempt at character assassination"
NAB's Rick Kaplan says "If GBS’s proposed system was actually a good idea, broadcasters...
Auto industry analyst Roger Lanctot weighs in on the geo-targeting debate
NABOB, MMTC and other advocates of geo-targeting took part in the meeting
Advertising research and data company says “local radio at a disadvantage” without it
58 companies sign a joint letter to Curtis LeGeyt asking NAB to drop its...
Says NAB is leading campaign to “misinform and disseminate misleading information”
Members of Congress urge the FCC to assess impact of FM booster rule changes
Democratic members cite benefits to minorities
Its technology developer says NAB is ignoring fundamental point of this proceeding
Xperi offers up criticism of geo-targeting technology
They say the GBS tests prove that booster origination can proceed
Says GBS tests were "rigged" and “effectively attempted to catfish” the FCC
Calls it a “terrible” idea and a threat to local radio
Disappointed NAB cautions against a rush to judgment
This window is for responses to the GBS technical data
Gives industry a chance to weigh in on the field data from station technical...
Tech developer says the media company keeps “rehashing criticisms”
It says a comparison to iHeart’s AdBuilder is relevant
Octave will sell and support MaxxCasting systems
GBS calls it the first field testing of its “hyper-local” technology using actual spots
MaxxCasting network to be completed by March
WAWE uses synchronized booster system to improve coverage
NAB, others come out strong against FM booster proposal
GBS gets support from Roberts Radio in push for geo-targeting
Says technical and economic arguments don’t make sense but plans more testing
MMTC, NABOB call for industry parties to work together
No need for more regulations if geo-targeting is permitted, it argues
Here are details on one of its key arguments against geo-targeting
Association warns the FCC of “potentially seismic risks” to the FM band
Trained in engineering and business, he also made a mark at First Broadcasting
GBS secures an NPRM but O'Rielly urges FCC to take its time
FCC commissioner continues to beat the drum for geotargeting
Major groups have expressed hesitation about allowing zoned FM broadcasting
Notice about geo-targeting via boosters is circulating at the commission