IAB: U.S. Podcast Ad Revenue Passed $310M in 2017
And it increased 86% from 2016’s reported numbers
IAB
Podcast Study Shows Steadily Increasing Revenue
From 2015 to 2016, IAB says, podcast ad revenues grew 73%, and they will increase more in 2017
And it increased 86% from 2016’s reported numbers
From 2015 to 2016, IAB says, podcast ad revenues grew 73%, and they will increase more in 2017