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IBC Sneak Peek: Latest in Production, Distribution From WinMedia

Introduces features for interactivity, publishing and sales

WinMedia is highlighting the latest enhancements to its WinMedia Radio MAM-based solution.

WinPublish is designed for streamlining content publishing on RDS using the UECP protocol, as well as on social networks. The new module offers an array of setup options, explains the firm, including live text display. Morevover, the integrated workflow engine automates processes in the background to facilitate distribution. For interactivity, WinPublish integrates user-generated content into one’s workflow by allowing the user to select posts to be used on the website.

Integrated with WinMedia Radio, the new WinSales platform is designed to optimize business management and real-time online ad booking. The solution, which the firm says, allows users to increase productivity, revenues and facilitate ad workflow organization, provides broadcasters with tailored customer relationship management.

IBC Stand: 8.B36d