Audio streaming software developer StreamOn announced at the NAB Show the latest addition to its StreamOn player.
Listen Later 2.0 now is an audio streamer that works within social media platforms such as Facebook and Twitter. It also provides access to archiving services for listeners to play content later or on-demand.
According to a release, many key functions are placed within the player so that it does not rely on its environment to provide the services, thus enabling it to provide more features than would normally be possible within a centrally-controlled social media environment such as Facebook.
The release explains that key functions of Listen Later 2.0 are put inside the player, “so listeners can share their favorite sounds from your radio station (with ads included) with their friends.”
And adds, “Your station can generate meaningful revenue on social media with Listen Later 2.0 — where you can share your best audio moments immediately after they air, engaging your listeners to share content from wherever they are listening!”
In addition, the new release provides access to Limelight Networks backend, built-in Omnia Audio signal processing, AdsWizz audiometrix services and Apple HLS streaming format.