WhiteBlox is exhibiting with its technology partner and streaming provider Abacast.
The companies will showcase the integration of their solutions.
WhiteBlox’s “Make Your Audio Visual” platform allows radio stations to broadcast audio and video of live and on-demand programming over the Internet, such as favorite shows, celebrity guests, behind-the-scenes action and on-location events.
Viewers can interact with one another and show hosts in real time using chat features, polls and surveys. When paired with Abacast’s hybrid Peer-to-Peer video streaming technology, which WhiteBlox says provides a quality picture at a reduced price, the platform promises stations a cost-effective way to reach the audience.
Stations can monetize the solution by inviting on-air advertisers to be online sponsors in the media player.