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NAB Lauds Two Middle East Broadcasters

During NAB2007, Play 99.6 and Radio Haifa will receive NAB International Broadcasting Excellence Awards.

During NAB2007, Play 99.6 and Radio Haifa will receive NAB International Broadcasting Excellence Awards.

Launched in 1995, the International Broadcasting Excellence Awards are designed to recognize non-U.S. broadcasters that demonstrate leadership through innovative broadcasting and outstanding community service.

Based in the Jordanian capital, Amman, Play 99.6 is the top-rated hit music station in the country. Launched in October 2004, the station was among the first private radio stations allowed in the country, and it has earned a reputation for its music mix, live shows and contest prizes.

Play 99.6 has also worked to improve the community service work of broadcasters in neighboring nations. The station has led educational workshops for broadcasters from Egypt, Lebanon and Syria, and it worked with the Youth Noise Organization on the Project Peace initiative, a campaign shedding light on the horrors of war throughout the Middle East.

Radio Haifa, based in northern Israel, has long worked to promote community involvement and awareness.

During the 2006 Israel-Lebanon conflict, continuous, reliable reporting on the war by Radio Haifa is credited with easing tension and saving lives throughout the station’s listening area. Radio Haifa was the only station to broadcast warning sirens to alert residents of northern Israel of incoming Katyusha rockets, and it reported regularly on where rockets landed and casualties.

The station also mobilized volunteers to provide assistance and supplies for those affected by the war.

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