From our Who’s Buying What page: Sound agency TM Studios was hired by Boost Radio to create a suite of elements, sound design, IDs and jingles to help it brand the station across its network and into major markets in which it is expanding.
Boost Radio is a rhythmic Christian format; Mike Couchman is program director. It describes its format as “Pop, hip hop and hope music that moves you. Songs you can move to. And DJs who keep things fun, clean and positive.”
TM Studios co-owner Dave Bethell said the new imaging used talent in Dallas, Los Angeles and the markets in which Boost is heard. “We created a package of IDs that are a hybrid: part jingle, part sweeper, featuring vocalists, rappers, and Boosts’ station voices.”
The supplier posted a sample of the sound on YouTube.