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XRAY.fm Finds Success With Radionomy and Kickstarter

Portland station broadcasts online and over-the-air

XRAY.fm is using Radionomy to broadcast their Portland, Ore., radio station to their hometown, as well as around the world from their website XRAY.fm and via other online platforms.

To get on the air, XRAY.fm took to Kickstarter.com to raise funds and create a new station. The group initially asked for $40,000 but ended the campaign with more than $100,000 in contributions.

XRAY.fm recently began to broadcast at KXRY(FM) while continuing to build its online presence.

“Radionomy has given us all the tools we need to get our broadcast out to the world via the Internet,” said KXRY Web and Design Manager Matt Blanks. “We love the fact that there are no caps on the bandwidth and amount of listeners who can access our stream. Additionally, they have a suite of analytics-based reporting tools that give us a lot of insight as to where our listeners are tuning in.”

Radionomy added them to their mobile app and made the stream available in TuneIn and iTunes. The service offers no-cost streaming and distribution to both traditional and online broadcasters with its programming platform.

Thierry Ascarez, Radionomy’s vice president of U.S. operations, said. “We are very happy to see how the city of Portland got behind a local station like XRAY.fm using technology from Radionomy and crowd funding to start a really great project. Diversity must thrive in every community across the country and like XRAY.fm in Portland, Radionomy can help other local stations to boost diversity in their neighborhoods and around the world at no cost.”

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