Who are the top-performing Internet audio stations and networks? According to Triton Digital, Pandora continues to lead in the U.S. as measured by the statistic Average Active Sessions, with Clear Channel a distant second.
Triton issues a monthly Internet audio ranking. Here are its top 10 for April for the daypart 6 a.m. to 8 p.m., Monday–Friday, for listening inside the United States:
Pandora1,373,339
Clear Channel Radio245,761
CBS Radio/Yahoo Launchcast
88,789
Cumulus Streaming Network
70,475
Slacker Inc./AOL Radio
63,069
EMF Corporate
24,374
Cox Radio 22,804
ESPN Radio Corporate 21,775
Digitally Imported Inc.
21,022
Entercom Communications
20,852
Read the full rankings (PDFs)
April 2012
March 2012
As RW has reported, the question of quantifying the listening to such services is a contentious one. Triton Digital says its measurement platform seeks to help users compare various sources. Average Active Sessions is defined as total listening hours divided by hours in the reported time period. (Session Starts and Average Time Spent Listening also are reported.) The “domestic” ranker shown above refers to listening done inside the U.S. based on log-based information provided by the stations; this ranking is not accredited by the Media Rating Council.
Triton’s full April rankings also include seven-day, 6 a.m.–midnight daypart rankings, as well as “All Streams” Rankers that verify the quantity of streams without qualifying where they are being consumed. The latter is MRC accredited.
Pandora continues to sit atop the daypart rankings; Clear Channel heads the all-streams ranks.
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