Is there room for more players in the radio program syndication marketplace? ABC Radio and Skyview Networks seem to think so. The two announced a partnership where ABC Radio will scope out talent syndication opportunities for both music and news/talk formats and provide affiliate sales, while Skyview Networks will handle national sales and distribution. The companies will begin immediately focusing on opportunities that can scale nationally.
“The timing of our syndication partnership is perfect,” said Ken Thiele, President of Skyview Networks. “We’ve heard from a significant number of programs and clearly there is a need for another syndication option in the marketplace. We’re growing and continue to make substantial investments in technology and our staff, and it’s paying off.”’
Skyview Networks is a broadcast technology and national sales solutions company that provides services to ABC Radio, CBS News Radio, professional and collegiate sports organizations and two state news networks. Skyview’s services include satellite distribution, full network automation, affiliate relations, inventory management systems and national audio sales with advertising solutions for radio, television, print, signage and web.
ABC Radio syndicates America’s largest commercial radio news network, ABC News Radio, along with the ABC Radio Lifestyle and Entertainment network, ABC Sports Radio and ABC Radio Digital to over 1,650 radio stations and multiple digital distributors. ABC Radio reaches more than 76 million listeners each week across broadcast and digital audio platforms.