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AOL Relaunches Radio

Now “powered” by Slacker

Internet provider/portal AOL is relaunching its “radio” component, AOL Radio.

AOL Radio is part of the AOL Huffington Post Media Group’s AOL Music division. The “new & improved” service uses Internet music and radio service Slacker.

From 2008 to 2011, CBS played this role for AOL Radio. CBS Radio stations are no longer featured on AOL Radio’s web player.

AOL says the new AOL Radio has 50% fewer commercials than before.

AOL Radio retains its proprietary stations, programmed thematic audio streams along with its basic music catalog (said to be 10 million songs). It has added ESPN Radio and some other stations in addition to Slacker’s audio streams. ABC News is expected to come online soon.

Currently the service is free with two subscription packages starting in a few weeks. The subscription packages will offer ad-free listening and customizable playlists. AOL Radio is also available for Apple i-devices via an app.

Remaking AOL in Huffington’s Image (WSJ, April 2011)