Hey, Boston radio stations – the Globe is listening. Media Monitors says the Boston Globe newspaper has signed up to use its AirCheck service that monitors radio programs and analyzes spot data. The Globe is a subsidiary of the New York Times.
From the Editor
“It’s All Very Frustrating”: Life Under a Consent Decree
A compliance officer explains his issues with the FCC's political file initiative
Programming and Sales
iHeart Launches “Private Marketplace” for Podcasts
Programmatic platform provides scale, “psychographic” targeting