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CBS Radio Promotes Herman to COO

Other corporate restructuring is in the works

Scott Herman

CBS Radio President Andre Fernandez has promoted Scott Herman to chief operating officer.

In his new role, Herman will continue to report to Fernandez and lead local operations across the division’s 117 major market stations. He will be based out of corporate headquarters. CBS Radio’s market managers will now report to Herman.

Reporting to Herman in his new role, Bob Philips, currently Baltimore market manager, will assume responsibility as senior vice president/director of sales. Philips will manage all local station sales and oversee the CBS relationship with the national representative firm. He will also continue to manage the Baltimore cluster.

The New York market manager position will be filled by Marc Rayfield, a 25-year CBS veteran, who will be leaving his post as senior vice president and market manager in Philadelphia. The Philadelphia position will be filled later.

Additionally, Ezra Kucharz, president of CBS Local Digital Media, will now report to Fernandez and Peter Dunn, who runs the CBS Television Stations Group. Kucharz will take on the additional responsibility of managing all digital sales across the two local businesses.

Others who will now report to Fernandez are: Chris Oliviero, executive vice president of programming, who will add oversight of research activities to his responsibilities; Rich Lobel, who will continue to lead cross-platform sales solutions unit Altitude, as the group’s executive vice president and CMO; Stacey Benson will oversee the division’s financial operations in her current role as senior vice president of finance; Jo Ann Haller, Karen Mateo and Mark Zulli will continue to lead legal, communications and human resources, respectively.

President of Sales Michael Weiss has also elected to step down, but he will stay on the next several months, during the transition.

>Herman most recently served as executive vice president of operations and New York market manager, a position he had held since 2007. He has worked as New York market manager for the past year. In 2003, Herman was named to his first corporate role at CBS as executive vice president of the Eastern Region. He had previously worked as senior vice president/ market manager for the New York division. He also oversaw WINS(AM) and WNEW(FM) as VP/GM twice during the 1990s, and in 1997 he was named senior vice president of news for CBS Radio News.

Herman has also worked as director of news programming for KYW(TV) and KYW(AM) in Philadelphia (1992–93); news director of NBC affiliate KYW(TV), Philadelphia (1990–92); program director of WMAQ(AM) in Chicago (1988–90); and PD at KYW(AM) in Philadelphia (1985–88). He began his career at WINS(AM) in 1978, then serving as unit manager in 1981, assistant news director in 1982 and news director from 1983–85.