WKKV(FM)/V100.7, an iHeartMedia property in Milwaukee, conducted its 20th annual Toy Store Scramble for this Christmas season last weekend at a local Toys ’R Us. That’s chief Santa’s Helper WKKV PD and midday host Bailey Coleman on the right, along with some of the toy scramblers. Each selected family received a $100 store credit. Also helping the station out were MetroPCS and record labels Columbia, Interscope, Def Jam, RCA and Atlantic.
User Report: Telos VX Builds Community in Milwaukee
Adaptation and flexibility handle shifting phone system demands
Columns and Views
ZoneCasting Will Level the Playing Field for Radio
Why GeoBroadcast Solutions has asked the FCC to allow geo-targeting for FM stations