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FCC Seeks Index For Media Diversity

FCC Seeks Index For Media Diversity

FCC Chairman Michael Powell is reportedly offering a reward to the first commission economist who can develop a formula to measure the diversity of media voices in a market. The Los Angeles Times reports the chairman strives to bring predictability to the concept of diversity, as part of the pending media ownership review. Powell is spurred in part, states the Times, by a quest to craft media ownership rules that withstand judicial scrutiny.