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India: DRM Receivers Find Place in Cars

The number of equipped cars nearing 1 million, says organization

The number of cars with line-fit DRM digital radio enabled radio sets in India is reaching 1 million, says Digital Radio Mondiale.

The country’s public broadcaster All India Radio is rolling out DRM digital radio nationwide and now has 39 DRM transmitters installed and operational. Today AIR covers a large part of the subcontinent and an estimated 600 million people with digital DRM radio services.

Digital radio is driven by listening in cars and is paramount for the success of India’s digital rollout program, the organization explained. It added that the receiver industry is already on board and has invested millions of dollars in the development of DRM digital radio capable receivers and the rollout of DRM equipped cars is “growing quickly by the month.”

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In 2017, this number was estimated to be about 500,000 cars, DRM says, while as of the beginning of May 2018 the volume has passed 800,000.