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SBE Strategizing Its Future

Increasing chapter support, gaining younger members are big goals

 The Society of Broadcast Engineers is moving forward with a self-examination plan that will help the organization identify and define future opportunities and challenges.

Several professional facilitators led a strategic planning conference June, 23 in Indianapolis, which included 36 SBE members from across the country and SBE staff.

SBE President Ralph Hogan told Radio World that participants identified six particular areas of focus, such as increasing chapter support and reinvigorating the effort to attract youth.

“Looking to the future, the group said we need to identify whom the members of the society should or could be and reach out to them, understanding that technology and other factors continue to change the roles our members play and the skill set they are expected to have,” Hogan said.

The group also expects to take advantage of the society’s 50th anniversary, which will come in 2014, to demonstrate to the broadcast industry and the public “the importance that our members play in this business and that the SBE continues to adapt to meet the needs of its members,” Hogan said.

The organization expects to receive the facilitators’ full report in several weeks. The board of directors will then discuss the suggested outcomes at the fall board meeting, which will be held in conjunction with the SBE National meeting in Denver on Oct. 23–24 at the Crowne Plaza Denver International Airport.

SBE is the only organization devoted to the advancement of all levels and types of broadcast engineering. It has 5,500 members and 115 local chapters, according to its website.