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Trade Pubs Are Part of Reed Elsevier Move

Broadcasting & Cable, Variety and other big media publication names are on the block.

Broadcasting & Cable, Variety and other big media publication names are on the block.

It’s part of a decision by Reed Elsevier to sell Reed Business Information, which puts out 130 or so trade publications. Bloomberg reports the company “is getting rid of the unit to reduce its dependence on the advertising market, which is susceptible to economic swings, and instead focus on businesses such as LexisNexis that rely on subscriptions.”

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