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Vetterkind Extends WBA Contract

She will continue to serve as president and CEO through 2021

Wisconsin Broadcasters Association President and CEO Michelle Vetterkind has signed on to lead the association for four more years, the WBA announced.

She also serves as the president and CEO of the WBA Foundation.

“I am proud and honored to represent an industry that does so much to serve its local communities,” Vetterkind said. “Wisconsin’s broadcasters are incredibly engaged. It’s a joy to work with you, our valued members.”