Business and Law
U.S. Radio Industry Hits $2.1 Billion in Digital Revenue
Streaming video has surpassed streaming audio as radio's top digital product
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Streaming video has surpassed streaming audio as radio's top digital product
19% of total ad revenue was derived from digital sales in 2022
Transition to first-party data will present opportunities for radio to grow digital advertising revenue
Findings are part of RAB’s 10th annual report on digital activities