Programming and Sales
Report: Digital Sales Expected to Hit $2B in 2023
19% of total ad revenue was derived from digital sales in 2022
Borrell Associates
News and Business
New Study Looks at Third-Party Data Phase-Out
Transition to first-party data will present opportunities for radio to grow digital advertising revenue
Programming and Sales
Radio Stations’ Digital Sales Increased by 33% in 2021
Findings are part of RAB’s 10th annual report on digital activities