Promo Power

Key Elements to a Marketing Plan
1.15.2013
Ring in the New Year with a strategy suited for 2013 More

Bring Out the Best in Your Listeners
12.10.2012
A complaint is an opportunity for a station to turn a detractor into a fan More

Minnesota Twins Use Social Media to Drive Ticket Sales
12.6.2012
Radio executives learn tips on increasing their marketing through Facebook, Twitter More

Don’t Get Shut Down By ‘Snowmageddon’
11.13.2012
Ways you can grab listeners’ attention during severe weather More

Reach + Frequency = Success
10.19.2012
Frequency is a key element in convincing listeners to act More

Amateur Radio Supplies Announces Giveaway
10.10.2012
Contest to promote youth interest in amateur radio More

The ‘Secret Sauce’ of a Successful Radiothon
9.28.2012
CBS Radio-Philadelphia’s Marc Rayfield talks about successful engagement with the community More

Make-Believe Marketing vs. the Real Deal
9.25.2012
Advertising measures should show actual results if you want them to work More

First Things First: Fix Your Website
8.23.2012
It’s necessary if you want people to invest in your online presence More

Party for Fun … and Profit
7.27.2012
To create a young, loyal following at your station, head to the local watering hole More

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