Promo Power

Stop With the Freebies
09.20.2013
Sales peeps: Know what you’re selling, and set your price More

Put Ads in Their Proper Place
08.21.2013
Plan topics and shows that will generate the most revenue More

Budgeting for the Budgetless
07.26.2013
Take a realistic look at where to put your (limited) resources More

Radio for the iPhone? Apps–so–lutely!
07.01.2013
Over the summer, try some of these amazing mobile tools More

WAAF Sets Shinedown Rooftop Concert
06.12.2013
Thursday gig kicks off band’s Carnival of Madness tour More

Don’t Miss That Connection!
05.23.2013
Reach listeners on-the-go across multiple modes of transport More

Cure Your Station’s Summertime Blues
05.03.2013
Get on top of these promotions before things heat up More

Don’t Just Hire Well; Hire Great
04.05.2013
It takes skill to pull solid candidates from a giant pile of résumés More

Panning for Radio Personality Gold
03.07.2013
These shiny gems are more common than you’d think More

Cultivate Celebrity at Your Station
02.08.2013
While some things have changed in radio, the importance of star power hasn’t More

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