Radio Show Marketplace to Demo In-Vehicle Technology

Solutions for drivers to link their smartphones with the auto dash will be showcased

When the Radio Show opens its doors in Austin on Sept. 5, a 2017 Ford Fusion will be on display, featuring three solutions for drivers to link their smartphone with the auto dash. The solutions include: SmartDeviceLink (SDL), a neutral platform that works for top smartphone models; CarPlay, which is Apple’s link for iPhones; and Android Auto, Google’s link for Android phones.

Attendees can schedule a personal demonstration at the presentation area in the Marketplace on Sept. 6, 10 a.m.–7 p.m. and Sept. 7, 9 a.m.–5 p.m.

NAB Executive Vice President of Radio John David said in a press release ahead of the show: “These demonstrations will showcase the range of entertainment options available in vehicles today and provide insight on what’s being developed for the future. Attendees will also learn the role the SmartDeviceLink technology plays in maintaining radio’s presence and accessibility in the car.”

According to the press release, SmartDeviceLink is an open-source automotive solution developed by Ford Motor Co. The technology allows drivers to connect their smartphone to the car, integrating mobile applications for in-vehicle control.

Apple CarPlay and Android Auto also allow drivers to connect their smartphone to the car, but are mobile operating system-specific. CarPlay works only with iPhone 5 and higher. Android Auto only works with Android phones running 5.0 (Lollipop) or higher. These platforms bring the look and feel of the driver’s mobile phone to the car dashboard.

 



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