iHeartMedia Panama City, located in the Florida Panhandle, is no stranger to hurricane goings-on.
Sympathizing with the people of New Orleans, the broadcast cluster set about on Operation Storm Relief to collect needed items, along with some money in the wake of Hurricane Ida.
[Read: Big Louisiana Radio Tower Comes Down in Ida]
When all is collected, the denizens of the Crescent City will receive three truckloads, the semi variety, of goods, food and water.
Items requested, other than nonperishable food, include everything from shampoo, to hand-operated can openers, baby products and bedding. Clothing is frowned upon though underwear and socks are requested.
iHeartMedia Panama City includes WEBZ(FM), WFLA(FM), WFSY(FM) and WPAP(FM).