Half a million people have signed up for Clear Channel’s Total Traffic Network.
The broadcaster says customers are receiving data from a growing number of distribution platforms, from car to portable navigation systems using wireless media and cell phones. The service, launched in 2005, uses RDS. It competes with traffic services offered by XM and Microsoft.
Four of the top five navigation suppliers have chosen the real-time traffic service, according to EVP of Distribution Development Jeff Littlejohn. Partners include BMW, Mini USA, Volvo, Garmin, TomTom, Navigon, Mio Technology, Delphi, Kenwood, Clarion, Harmon Kardon, Panasonic, Siemens, Cobra Electronics and others.
The Chicago Sun-Timesreported that Clear Channel signed up two Citadel-owned stations for the Clear Channel Total Traffic Service.