Media Monitors and Katz Media Group launched what they are calling “an online competitive intelligence product” for the 2008 national campaign season called Candidata.
Candidata will include political advertising on radio, local and national cable stations, broadcast television stations and newspapers monitored by Media Monitors. The data, delivered via the Web, will allow advertising agencies, political campaigns and party leaders to hear or see political messages from all candidates within one hour after airing on stations, according to the companies.
