PRC Gets Ford Grant to Add More Pubcasters

The Ford Foundation has awarded a grant of $200,000 to Public Radio Capital to help increase the choices for public radio programming by protecting and expanding the amount of noncommercial stations used to deliver this service.
“The foundation has taken a leadership role to ensure that citizens will not lose important, local media voices devoted to providing meaningful, substantial content,” states Susan Harmon, one of PRC’s two managing directors.
The Media, Arts and Culture Unit of the Ford Foundation awarded the grant. “We see Public Radio Capital as a significant player in protecting and expanding the number of locally-owned and operated public radio stations in this country,” said Orlando Bagwell, program officer in the Media, Arts and Culture unit of The Ford Foundation. “With more stations, public radio can deliver more diverse services to more audiences and serve them better. Simply put, this is exactly the sort of work we exist to support.”
Since its founding three years ago, PRC claims it has helped to add and preserve public radio stations in Albany, N.Y.; Baltimore; Boston; Chicago; Denver; Nashville, Tenn.; Portland, Ore.; Sacramento, Calif.; Tacoma, Wash. and Salt Lake City.
Proceeds from the Ford Foundation grant will provide PRC funds to further its work with new broadcast partners through the second half of 2004.