The National Association of Broadcasters announced a digital campaign called “Voices From the Field,” that is intended to highlight stories of broadcasters using first-person accounts.
The first segment features Shomari Stone, general assignment reporter for WRC-TV in Washington, who talks among other things about his experiences covering the Jan. 6 attack on the Capitol.
“The campaign, part of NAB’s ‘We Are Broadcasters’ initiative, will spotlight how broadcasters are using their expertise, experience and dedication to local broadcasting to serve their audiences and uplift their communities,” the NAB stated in a press release.
Subjects will share why they became broadcasters and what they are passionate about in their careers.
“The campaign will focus on local reporters, on-air radio talent, photojournalists, broadcast engineers, producers and editors to highlight the people responsible for delivering news, weather, emergency information and public affairs programming to local communities.”
NAB said the campaign will use podcasts, video interviews and Q-and-As.