RFE/RL, VOA Popularity Soars During Crisis

RFE/RL, VOA Popularity Soars During Crisis
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Radio Free Europe (RFE)/Radio Liberty (RL) was the station Serbians tuned into the most during the October crisis in which Slobodan Milosevic was toppled from power.

The survey of 1,104 Serbs, conducted at the behest of the Broadcasting Board of Governors, a body that oversees all U.S.-government supported international broadcasting efforts, by the Intermedia Survey Institute, a market research firm in Belgrade.

The top stations were RFE/RL, with 25 percent; state public broadcaster Radio Beograd at 20.7 percent; independent station B2-92 won 20.4 percent and VOA, with 20 percent.

Among other international broadcasters, the BBC World Service garnered a 12.9 percent share, and 12.5 percent tuned into Deutsche Welle.

Chris Joaquim

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