Sirius Teams Up With Boater's World - Radio World

Sirius Teams Up With Boater's World

Sirius Teams Up With Boater's World
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Sirius Satellite Radio and Boater's World Marine Centers are introducing Sirius Satellite Radio systems at 109 Boater's World Marine Centers nationwide, prior to the holiday selling season. All 109 Boater's World Marine Centers will have "live" displays featuring Sirius systems that can be added to any marine audio system. Customers will also be able to experience Sirius first-hand by listening to Sirius' 100 channel audio entertainment service being broadcast live in Boater's World Marine Centers across the country. In addition, Boater's World will distribute Sirius products across the country through its catalogs, mail order division, Outer Banks Outfitters, and on http://www.Boatersworld.com.
"Boater's World's upscale customer base of boaters, fishing and water sports enthusiasts is the perfect match for our premium onboard entertainment programming," said Doug Wilsterman, SVP, OEM & special markets, Sirius Satellite Radio.

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