Public Media Venture Group has received a $400,000 grant from The Tow Foundation to advance its work to help local public stations update operations, reduce costs and strengthen their impact.
The two-year grant will support PMVG’s efforts to sustain public media at a time of significant disruption. A release cited the loss of federal funding, aging technical infrastructure and growing pressure to compete in a digital-first media environment.
PMVG said it is working to address those challenges by helping public stations adopt technologies such as streaming, digital audience engagement, cloud-based infrastructure and shared engineering services.
The release cited PMVG’s work with KEET(TV) in Eureka, Calif., as part of a stabilization effort to reduce capital and equipment costs and preserve thee station’s local service in a financially vulnerable market.
PMVG member organizations own and operate approximately 100 public stations that it said collectively reach 250 million people.
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