Westwood One has promoted Mark Wildman to executive vice president of strategic partnerships, leading the company’s new business development initiatives for both the network and spot sales.
Wildman joined Westwood One in October 2016, from William Morris, where he was responsible for selling media, sponsorship, and content programs to clients. Prior to William Morris, Wildman held executive sales positions at Three Lions Entertainment, Bonnier Corporation, Readers Digest, and Condé Nast.
“We are driving demand for brands by putting their consumer narratives at the center of pop culture conversations,” said Wildman.
He is based in New York and reports directly to Westwood One President of Sales Steve Shaw.
Westwood One is the national-facing arm of Cumulus Media.