News and Business
New Study Finds Dashboard Ads Drive Action
Quu says 83% of listeners notice visual ads and that they increase purchase intent
Update your browser to view this website correctly. Update my browser now
Quu says 83% of listeners notice visual ads and that they increase purchase intent
The companies say the result is a seamless software-based implementation
But the Jacobs brothers say the dash also opens singular opportunities
Joe Marshall on the methodology and insights of the new Quu report
Partnership allows stations to deliver synchronized visuals and text to in-car displays
New dashboard report also finds that fewer new cars are “radio-forward”
The company will feature "Next Up," a new tool to help stations grow TSL
The partnership looks to enhance listeners' in-car experience
Some radio stations show up much better than others