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NAB Sneak Peeks: Broadcast Bionics PhoneBox 4 Dials Right Number

Manage social media, phones, prizes, codecs, email, SMS from one program

Phone products could be overlooked at big conventions in favor of bigger, flashier devices but Broadcast Bionics hopes you’ll pay attention to its PhoneBox 4 talk show system. It allows users to manage social media, phones, prizes, codecs, email, SMS from one cross-platform multifeatured software application.

It allows stations to tap into social media. It can filter, select and queue Facebook posts, Tweets etc. Operators can see a running commentary on chosen subjects and engage with potential new listeners on air! Listeners can Tweet back directly to the studio, rate them or add to a VIP list.

The company says that smart cues hook into a playout system to give official artist feeds for the tracks that are played, or location co-ordinates can be used to find out who’s saying what from an event downtown.

The user interface exploits the latest touchscreen technology improving workflow and simplifying complex tasks. PhoneBox 4 is scalable to suit any size enterprise from a single studio small independent through to national and international broadcasters, the company says.

PhoneBox 4 can use SIP, ISDN or analog lines with superlative audio quality through its audio server software or from a Telos VX.

NAB Booth: C1205