SafeAssured-ID will demo its portable digital child identification system, which it says gives instant access to distribution-ready missing person information.
It uses technology that is encrypted for security. Parents receive a mini CD with the child’s digital fingerprints and photograph; a video of the child; voice recording; physical description; vital personal information; family code word and information booklets on safety.
The company says radio stations can build their brand and service the community by taking the system to events they are already attending and sell a sponsorship package that covers the cost but also delivers revenue. Or stations can bring the system directly to a client’s business and sell them a package that includes an advertising schedule.
“Either way you deliver goodwill and name recognition for your station, promote a client and safeguard children in your community,” said a SafeAssured ID official. “Hosting SafeAssured ID events in your market express that you and your advertisers care about your community.”