Ahead for Clear Channel: Podcasting and Online Video - Radio World

Ahead for Clear Channel: Podcasting and Online Video

Ahead for Clear Channel: Podcasting and Online Video
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Clear Channel plans to add original video programming to 200 station Web sites, Reuters reports.
"As early as July, Clear Channel plans to take on some of its toughest critics with an aggressive new digital strategy. It may begin offering subscription online radio services, the ability to buy songs digitally or in CD format, or even ringtones directly from their Web sites," the news agency wrote.
"Perhaps most surprising of all, Clear Channel also plans to make some of its live morning shows available for downloading, commonly known as 'Podcasting.'"
The company's Evan Harrison is quoted as saying "Online is radio's for the taking."
The story: http://money.cnn.com/2005/03/24/news/fortune500/clearchannel.reut/

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