Clear Channel Radio snagged an automaker for its Total Traffic Network.
The broadcaster signed a multi-year agreement with BMW to provide traffic data as part of standard navigation systems offered on some 2007 BMW models, including the X5, M5, M6 and the 3, 5 and 6 Series models.
The feature becomes available on BMWs in the middle of this month.
Clear Channel’s Total Traffic Network serves 125 markets in three countries, including the U.S., Mexico and New Zealand. It delivers traffic data via in-car or portable navigation systems, broadcast media, wireless and Internet-based services.
BMW to Offer Clear Channel Traffic as Standard on Some ’07 Vehicles
BMW to Offer Clear Channel Traffic as Standard on Some ’07 Vehicles
