Buckley Radio Signs For Arbitron PPM In New York - Radio World

Buckley Radio Signs For Arbitron PPM In New York

Buckley Radio Signs For Arbitron PPM In New York
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The first commercial AM to go IBOC in New York City has now signed up for PPM.
Buckley Broadcast Group-owned WOR(AM) in New York will use the Arbitron Portable People Meter for audience measurement when Arbitron deploys that system in the market.
Both companies say Buckley signed a multi-year deal for PPM; CBS Radio, Bonneville, Emmis, Greater Media and Beasley have also signed on for PPM use in select markets.
Buckley owns 20 stations and the WOR Radio Network.

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