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Netia Signs Reseller Accord With Périactes

The company will provide sales and support for Netia Media Assist Suite Middle East and Africa

Netia has signed a reseller agreement with Périactes Broadcast Solutions, which will represent Netia’s software solutions in Africa and the Middle East.

According to Netia, through this nonexclusive arrangement, Périactes will provide sales and support for the Netia Media Assist software suite, including radio automation and broadcast/playout systems, as well as media asset management tailored to the demands of modern broadcasting corporations.

“Given the strong position of Périactes in the Middle East and Africa — and particularly its impressive client portfolio in West Africa — we view this partnership as a valuable opportunity to bolster further adoption of Netia technology in these regions,” said Jérémie Mekaelian, head of international sales at Netia.

“The company’s expertise in designing modern broadcast solutions is complemented by its wealth of experience in delivering turnkey solutions to media groups of all sizes.”

Founded in 1998, Périactes has provided design, integration, implementation, and support services for audio and video projects in Europe, Africa, and the Middle East.