From the Radio World “People News” page: Xperi has named Kevin Greenwald as vice president of broadcast products and services.
He will report to Joe D’Angelo, senior vice president, broadcast radio & digital audio.
“Greenwald brings more than 15 years of experience spanning advertising, corporate strategy and digital media monetization,” the company said.
“He joins Xperi from Audacy, where he held senior leadership roles across corporate strategy, M&A and advertising products. Most recently, he led ad product development and campaign measurement initiatives, advancing capabilities in audience data, identity and programmatic monetization.”
Prior to Audacy, Greenwald was in strategy and business development roles at Comcast Advertising.
D’Angelo cited Greenwald’s “deep expertise in advertising, data-driven monetization and digital media strategy.” He the role is a new one that “supports the rapidly expanding DTS AutoStage and Broadcaster analytics opportunities; Kevin will directly engage with the broadcasting, ad tech and ad industries.”
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