Three organizations are cooperating to highlight the relationship between songwriters and radio over the past century.
Broadcast Music Inc., Beasley Media Group and Xperi’s HD Radio launched the series “100 Years of Hit Makers.” It will air on Beasley stations and on demand at www.bbgi.com/hitmakers.
“The series is a part of a year-long campaign to celebrate the 100th anniversary of the first commercial radio broadcast in the U.S., and to highlight the continuing importance of radio, especially in our current climate,” they announced.
“The series will take acclaimed songwriters from the country, rock, and R&B/hip-hop genres and give music fans everywhere a behind the scenes glimpse into the writing of their hit songs.”
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The program is in partnership by Benztown, which provided on-air post-production. The companies listed a sample of writers to be featured: John Oates, Ed Roland of Collective Soul, Jesse Frasure, Daniel Tashian, Derrick Milano and Sonny Digital, and many others.
“Also celebrated are up-and-coming writers from the three genres. These acclaimed music creators will take audiences behind the scenes and into the writing rooms with stories of how their hit songs were created.”
The announcement was made by Xperi Senior Vice President Radio Joe D’Angelo, BMI Nashville’s AVP Creative Mason Hunter and Beasley Media Group Chief Content Officer Justin Chase.
Hunter said, “Songwriting and the radio have been deeply intertwined throughout the last century. Songs find new life on the radio and we’re honored to help elevate the significant connection between the art of songwriting and radio in this series.”