The National Association of Broadcasters has announced the schedule for the Broadcast Engineering and Information Technology (BEIT) Conference, with a program spotlighting important trends in broadcast and digital media.
The conference runs April 18–21 at the Las Vegas Convention Center during the NAB Show.
NAB announced that the keynote will be given by Poppy Crum, Ph.D. and that the conference will include topics such as cloud-native architectures, IP-based infrastructures, AI-driven workflows and NextGen TV.
“As media infrastructures modernize through virtualization, cloud-native workflows and AI, innovation must remain anchored in how people perceive and interact with technology,” said John Clark, chief innovation officer at NAB.
Opening Session and Keynote
Hosted by Clark, the conference opening takes place on the morning of Saturday, April 18 in the North Hall, with remarks from BEIT Conference Committee Chairman Sun Sachs, who is senior vice president, Digital Products at Townsquare Media, followed by the presentation of the Best Paper Award and Best Student Paper Award, co-sponsored with IEEE BTS.
Crum will then take the stage for her presentation “From Data to Mind: How Technology is Reshaping the Minds of Storytellers and Media Consumers.” NAB said she will look at how advances in AI and human-centered engineering are reshaping how people interact with broadcast content, media and technology.
It said she will draw on research in neuroscience and immersive systems, and explore how tools like empathetic interfaces and AI-driven experiences are beginning to understand human intent and behavior, in turn changing how audiences engage with broadcast and digital media, as well as advertising.
Crum is a neuroscientist, technologist, investor and futurist. She is managing director at Giant Step Capital and an adjunct professor at Stanford University. She is former chief scientist at Dolby Laboratories and chief technology officer at Trimble Inc.
The 2026 program features 52 peer-reviewed technical papers as well as 18 panels, keynote sessions and partner presentations.
Learn more at the NAB Show website.
This story initially appeared on Radio World sister brand TV Tech.
