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WTMD, PRI Deploy iPhone Apps

Maryland station offers its own

IPhone applications are everywhere.

WTMD(FM), Towson, outside of Baltimore has developed and deployed an iPhone application that streams the station’s signal direct to the listener’s handset. The free app is available in the iTunes store by searching WTMD.

We reported on WTMD’s conversion to IBOC and its intentions to add a multicast channel; the station intends to add a second stream to the app when it launches its HD2 channel early in 2009.

Referring to the iPhone as an important and growing service for music lovers, GM General Manager Stephen Yasko said, “The WTMD streaming app provides direct access to the station from the users desktop without having to scroll through a directory, making it a simple to use and highly featured app for listeners.” The main screen features WTMD’s slogan “Radio for Music People” and the station’s logo and guitar graphics to emphasize the station’s dedication to new and innovative contemporary music.

The WTMD app features song title and artist information, a direct link to the station’s Web site and on-screen volume control. Glad Works (gladworks.com) designed the app, which is offered by Jacobs Media (jacobsmedia.com).

Separately, Public Radio International announced the availability of an iPhone application for live streaming of its 24/7 program channel. Available through PRI.org, the streamed content includes such programs as PRI’s “The World,” “The Takeaway,” “This American Life” and “The Tavis Smiley Show.”

The free application is available for iPhone and iPod touch through the iPhone App Store. A schedule of the streamed content is on PRI.org, and a future version of the application will display this information as well.

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